I’m pleased to report that Jirav has entered into an alliance with CPA.com, a subsidiary of the American Institute of CPAs (AICPA), to be their first and only Preferred Partner Solution for financial planning and analytics.
As a Preferred Partner Solution, Jirav joins the ranks of popular applications including Sage Intacct, Bill.com, Expensify, and Paychex.
At Jirav, we couldn’t agree more with CPA.com mission: “To drive the transformation of practice areas, advance the technology ecosystem for the profession, and lead technology research and innovation efforts for practitioners.”
That’s one reason this partnership makes a lot of sense.
Here at Jirav we’re all about figuring out how to transform the way accountants work through technology. I founded Jirav after years leading the finance function in startups and being frustrated every month with how difficult it was to update financial forecasts, budgets, and reports using spreadsheets. So I built something better than Excel for planning.
But there’s another more pressing reason why it’s important to get modern tools in the hands of every accountant — and fast.
The pandemic recession has put increasing pressure on accountants to deliver forward-looking advice. This is something that our clients have desired for years. Now they are demanding it.
CPA.com is well aware of this growing need and has been seeking a solution they can recommend to accounting firms who want to move to advisory services.
On the Jirav side, this partnership will help to maximize the benefit of the Jirav platform for our accounting partners through the additional learning and education resources that CPA.com and the AICPA will provide. CPA.com will augment Jirav’s technical support with practice-level technology support and best practices for growing a client advisory services (CAS) practice.
We’re also looking forward to the additional accountant insight that the CPA.com relationship will provide to help shape Jirav’s future product roadmap.
Thank you to all our accounting firm partners who have supported us over the past few years as we have grown! We couldn’t have done it without you. I look forward to continuing our partnership and rocketing together to new heights as we move the accounting profession forward.